Hand selling books with social media
Advice for writers

Hand selling books with social media

As you know I am an author. My first novel came out January 2012, published by Harper Collins. So why do I do all this stuff on social media, BooksGoSocial etc etc? I believe we are in a new age of hand selling or screen selling (screlling?). I have heard it said that one of … Continue reading

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Supercharging social media with storytelling techniques: #4 Characterization
Supercharging Social Media

Supercharging social media with storytelling techniques: #4 Characterization

Another storytelling technique you can use to build social media engagement is characterization. Characterization builds empathy between the reader and your post or feed/series of posts. But how do you do that? Characterization is built by revealing personal details. It’s in the advice to “be personal”, but we can expand on that idea to give … Continue reading